Conditions

Use conditions to split an automation and perform different actions depending on customer behavior.

Here is an example. Let's say you want to send people an order confirmation email, but you want to send two types of messages: one for people who bought the main product plus the upsell and one for people who bought the main product but not the upsell. Adding a condition to the automation lets you generate two conditional actions and automatically send two different kinds of messages.

1 Open an automation

Open an automation and click the plus (+) button. Select Workflow and choose Condition.

2 Add conditions

Create a condition on the first row. In the example below, we are looking for customers that purchased an item from the Upsell page.

Add more conditions. That's optional. Depending on your needs, select AND (all rules must apply for the condition to be true) or select OR (any rule must apply for the condition to be true).

Click Add when you're done. Funnelish displays the split in your automation. From here, you can build your automation further based on whether the customer does or does not pass the conditions!