Triggers
Let's trigger some automations!
When building workflow automations, the first step is to select a trigger. In this article, we will describe the six trigger options we offer, and explain how each of them works.
Triggers explained
After selecting Start from scratch, a pop-up window will display six trigger options.
Let's dive in and discover what each trigger means;
On Purchase
It triggers when a valid purchase has been completed.
Purchase Attempt
This trigger is most commonly used for abandoned cart flows. This trigger will fire every time a purchase attempt was made. Purchase attempts are triggered when a customer filled in all his info, clicked the buy button, and his credit card got declined, bank declined the transaction, card failed the 3DS check, or he just dropped off the checkout (e.g. went to PayPal and exited the session).
Optin
This trigger will fire if:
You have a landing page (e.g. optin page) which collects optins (emails).
Optins will also trigger on any page, once the customer filled in his email address, if you have enabled auto-optin.
For abandoned cart flows we always recommend using both optin and purchase attempt triggers together.
Recurring Payment
The new trigger will send the initial order of a subscription product to your desired integration, as well as any recurring payments made for that subscription.
Recurring Payment Fails
You can also set-up automations to send data to certain integrations when any recurring payments failed.
On Refund
This trigger will get activated when you have issued a refund from within Funnelish. This refers mainly to Stripe payments refunds, because PayPal doesn't allow processing refunds from Funnelish at the moment.
New Subscription
This trigger is to be used when selling Subscription Products. Every time a new subscription was bought, this event will trigger. This trigger is to be used when sending subscription purchases to different integrations or actions.
Subscription Canceled
This trigger will fire when a subscription product has been cancelled.
Common settings
After you select a trigger, there are two configuration options.
Switch ON the toggle if you want to run that automation once per customer, even if they go through your funnel multiple times.
Decide on which steps to trigger the automation. Choose between All Steps or choose specific steps on the dropdown.
After you click Create, start adding actions to your automation.
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